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Having a well-designed, engaging website is essential when you’re an agency. While this is particularly true if you’re a marketing or development agency and your service involves creating or updating websites for other businesses, the bottom line is that whatever services your agency provides, having a great website is a vital component of growing your business.
With our range of inspirational agency website designs, you can build the perfect website to represent your brand online. Choose one of our agency website designs to give yourself an online platform that is engaging and will build trust with your visitors from their first visit.
Why is agency website design so important?
If you’re running an agency of any type, you probably want to spend more time working on client accounts and exciting projects than you do trying to sell your services to potential clients. A well-designed website will do the selling for you! In the long-term, you’ll find yourself generating inbound leads effortlessly. Your website is the foundation of your business growth!
As an agency, there are lots of things you need to make sure you include on your website. In addition to the services you offer, you’ll probably also want to have case studies, testimonials, and a portfolio of your work. The way your design incorporates each of these elements will be crucial to helping potential clients navigate your website, learn about what you do, and make a decision about whether to contact you about their project.
Remember to choose a website design that fits your agency! A creative agency will have different needs from a PR agency, for example. If you’re a digital agency, you’ll need to give extra attention to your website design. Who is going to trust you to work on their website if your own website doesn’t look fantastic?
What color schemes work well in agency website design?
The best way to choose a color scheme for an agency website is to align it with your brand. If you’re choosing an agency website design but don’t yet have a brand identity, think about what you want that to look like. If you plan on having your brand name or logo printed on business cards in blue, it should look the same on your website. Consistency is everything in marketing, and again if you’ll be working on branding and similar projects for your clients, you need to make sure you nail yours!
You don’t need to focus on any specific colors. Instead, look for combinations and color schemes in our agency website designs that are eye catching and will help you promote your services.
Does minimalistic design work well in agency website design?
Having a minimalistic website can work for your agency, and it’s a common approach that many agencies already use. The trick is to choose minimalistic design because it in some way represents your brand or the work you do. Choosing a minimalist approach simply because you have nothing to say probably means you need to work on the purpose of your business!
If you’re considering a minimalistic design, look out for them in our range of agency website designs.