Gone are the days of no coding, no websites. Website builders are the no-coding alternatives to building great websites. These site builders are relatively easy to navigate, as they offer an edit-as you-go and step-by-step visual interface that are editable and customizable to users’ preferences.
The best website builder comes with best-in-class features, professional website templates, workable drag-and-drop visual editors, and an impressive array of optimizable business management tools and marketing tools.
In this write-up, we look at one of the best site builders: Squarespace, which sets it apart from others.
Although not among the first to be, Squarespace is arguably the best website builder. It keeps challenging the convention with its ever-impressive array of inventions and innovative yet simple design interface. Squarespace is edging closer to being the best day by day as there are still few glitches that- if fixed, suggest the feasibility of a better tomorrow. Better days ahead.
Table of Contents
What is Squarespace?
Squarespace is a section-based, visual drag-and-drop website builder that offers a What-You-See-Is-What-You-Get (WYSIWYG) editing interface.
Unlike other platforms like WordPress, where changes and editing can only be done on the back-end, Squarespace is more uncomplicated and straightforward. Verses 7 and above allow live content editing without switching back and forth between the back-end and preview. Your site looks the same on editing and published.
Search engines algorithm and users nowadays prioritize clean and sleek interface over multi packed pages. With the introduction of Squarespace 7.1, the game is on another level. Neither your audience nor web browsers will get confused, meaning you are in for more conversion.
When it comes to a clean and modern interface, Squarespace offers the best template than most website builders. Even though beauty lies in the beholder’s eye, they say, this is little to no disagreement that Squarespace is on top of the game.
Who is Squarespace for?
Squarespace is more about visual design, so for those with text-heavy sites, making the most out of Squarespace can be overwhelming and demanding. Squarespace is famous for its outstanding template and excellent features. It is the leading builders for blogging, photography, galleries, podcasting, and audio players.
Squarespace is designed to be the best option for creatives like artists, photographers, and creatives who want to showcase their work and are interested in making their website sings Creatively and professionally.
The little downsides
As promising as Squarespace is, the following are some few downsides that need improvement:
Manual-like editor: Squarespace does not autosave; rather, you are prompted to save your design after editing.
Time-consuming: Starting with can take a significant amount of time to get used to, but it’s definitely worth the investment in the long run.
No app store: Users are restricted on in-built features.
Other than the above, to build your online success, you can trust Squarespace as the perfect platform to start. You should always keep in mind that no website builder is 100% flawless.
Squarespace Tools and Features
Squarespace templates aren’t about how far but how well, with just 60+ templates to choose from. These templates are smaller in number compared to other builders like Wix 500+ templates. Squarespace templates are sleek, modern, and designed with usability and performance in mind, making it the go-to option for prioritizing quality over quantity.
All templates on Squarespace are categorized by industry and thus comes with feature-specific layouts to match the industry. Beginners should stick to industry-specific templates at the start, but for those who want to go creative, Squarespace offers tons of creative control to satisfy your creative urge.
No worry, If you are not satisfied with the chosen template or how your creativity is fairing, you get the liberty of switching template at any point in time. This flexible and handy feature makes Squarespace unique, plus all templates on Squarespace are responsive to all screen sizes and devices.
Drag-and drop Editor
Squarespace editor is User-friendly. It allows users to build websites by just dragging elements from the on-side library and dropping them in any web page section. However, it should be noted that Squarespace editor is section-based, meaning you can’t drag anything anywhere without first creating and selecting a section.
The latest version of Squarespace (version 7.1) comes with a fresh design panel that allows users to create a custom layout and add a prebuilt section anywhere.
You can express your creative self by customizing template features like fonts, images, background, heading, colors, and texts for more cosmetic changes. Want to go the extra miles? You can use your coding knowledge to bring in more fantasy. It would be best if you didn’t overdo it to avoid tampering the layout of your website.
To understand Squarespace editor’s functionality fully, the non-techy user will need to invest a considerable amount of time to get the hang of things, which in the long run will prove to be a worthwhile investment.
No website builder boasts a full-fledged SEO bundle, except those trying to upsell you. Site builders generally take care of basic SEO settings needed to execute the essentials; Squarespace is no different.
More than other builders, Squarespace provides the ease of implementing best SEO practices such as keywords input, adding alt text to images, title tags, and meta description.
With Squarespace meta title and description, you can have your target keywords in the page title displayed to search engines, which is crucial to ranking. You can as well customize your URL with the target keyword to enhance more search visibility.
Mobile-first -the in-vogue indexing criteria since 2018, as announced by Google, all Squarespace themes and templates are mobile-friendly for SEO ranking. On the upside, webpages created by Squarespace are AMP (Accelerated Mobile Pages) compliance, a Google initiative that accelerates website loading speed on mobile devices by creating its lightweight version. Squarespace is just one of the many site builders that support AMP. This features can boost conversion since 70% of web visitors do so on mobile, plus search engine ranks mobile-friendly sites better.
Social media and third-party integration
For your essential likes, critical tweet, and currency-like follows, Squarespace makes it super simple to reach your social audience anywhere they are. On Squarespace, your site links and integrates seamlessly with over 20 social platforms like Instagram, Facebook, Twitter, YouTube, and lots more.
To allow your audience to keep up with social updates, There’s also the advantage of having a social feed on your website—everything in one single place.
As mentioned earlier, Squarespace seems to be more engrossed in handpicked templates; the same goes for integration. The majority of Squarespace competitors are number-better, whereas Squarespace puts quality before numbers concerning third-party integration.
Like Wix and Weebly, the closest competitors may offer a large count of integration, Squarespace has the edge when it comes to how seamless and superior this integration works. Amazon, Mailchimp, g suite open table Apple Pay, Disqus and more, are some of the cohesive and thoughtful integration you get in Squarespace.
Domain and email
Almost all website builders offer a free custom domain registration for the first year. Squarespace does as well. You get a free custom domain on an annual plan, after which subsequent renewal costs $20 per year. At such, this is a bit more pricey as you could get a domain name at cheaper rates of 13-15 USD on Namecheap and domain.com, then link to your Squarespace hosting.
You can also set up your custom domain name email address using Squarespace G suite integration (example: firstname.lastname@example.org). Standard g suite charges are applicable, which is charged annually or monthly, based on the number of email addresses.
Squarespace powers over two million websites on the internet; thus, it has a vast community forum with an in-depth knowledge base. By Becoming conversant with this knowledge base, users may need not use live chat and email support. There are lots of ready-made articles, guides, and video tutorials to answer most questions and issues.
Squarespace provides 24/7 email support, 4 am-8 pm eastern time for live chat from Monday through Friday. Although excellent and impressive, Squarespace is not the best when it comes to customer support. This is because the platform doesn’t offer mobile support, which is an essential factor for many users, especially while on the go.
Besides operating an evident transparent pricing system, you can be sure Squarespace is priced equally, if not lower than most competitors. Starting at $12 per month (billed annually), Squarespace offers four pricing plans, all with unlimited storage and bandwidth, free SSL certificate, and free custom domain.
The four plans are the personal, business, eCommerce basic, and eCommerce advanced plan, all good for what the name suggests. You can check up their website to compare features and prices.
Instead of the free plan in some other platforms, Squarespace offers a 14-day trial on all plans. If you decide to pay up after the trial period, there’s still a grace of a 14-day money-back guarantee. Meaning you can cancel and get a full refund within this 14 day.
Wrapping it up
With its professional-looking customizable template, its simple drag-and-drop editor, its seamless integration with third party applications, and a little bit of effort to dig around, you can get your business website up and running in no time. All thanks to Squarespace, it offers a clean and modern interface that no website builder can rival.