About our Illustrative Website Design Ideas, Inspirations & Examples
While businesses can spend hundreds of thousands of dollars on their website design and marketing, it’s becoming more difficult to find websites that are truly unique and stand out from the crowd. Don’t get us wrong; we know that websites use similar design styles, trends, and color schemes because that’s what’s proven to work. Yet, if you’re launching a new website or app, or are looking to reinvent your online identity, you probably want to do something differently to give yourself the best possible opportunity to stand out in a crowded marketplace.
Illustrative website designs can help you achieve exactly that! Whether you’re looking to get inspired and use elements of existing websites that use such trends or are planning to create your own take on an illustrative design, you have a lot of scope for creativity and creating something aesthetically pleasing while maintaining high levels of engagement and creating a platform that will help users convert.
Why choose an illustrative website design?
Choosing a design that features illustrations is a fantastic way to create a website that users find engaging and want to spend time browsing. Depending on the specific illustration styles you use, you might even be able to use them within user journeys to drive internal click through rate and improve your conversion rate.
Another fantastic benefit of illustrative website design is that how you use it gives you a lot of flexibility around the type of website you build. For example, an illustrative website design can look slick and modern, and a great fit for anything from an eCommerce platform to a SaaS brand. Likewise, illustrative web design can be used to present a website that looks classical or retro, and really connect your site, message, and products or services to your audience.
What types of colors work well in illustrative website design?
If you take a look at our collection of the best illustrative website designs, you’ll notice that they utilize a wide variety of color schemes, as well as various design elements and features. When it comes to choosing colors for your website, think about the colors you use in your branding, but also the types of illustrations you plan to use in your site.
Combine all these elements and you’ll be on the right track to choosing color combinations that will look great and make it easier for you to make sales or attract signups! If you’re creating your first website and developing your brand identity at the same time, use color wheels and similar resources to help you create a website that your visitors will love.
What types of businesses should use illustrative website design?
Any business can take advantage of using illustrative website design. However, as with any type of design, make sure it’s something that can work for your business and brand. Even the best illustrative design in the world will be ineffective if it doesn’t fit your messaging and how you want to communicate with your audience!
